Kevin Lewis, Director
What We Do
The purpose of the tourism office is to bring people to Washington County — “heads in beds” is our goal! Our office is funded strictly by transient room taxes, so when people come here and stay in a hotel, RV park, Bed and Breakfast, etc. we generate dollars to market with and we get paid! Those “visitor expenditures” within our county generate a number of other benefits that contribute to the well being of Washington County.
Golf, Zion National Park, mountain biking, conventions, marathons, senior games, hiking, theater, historic tours, jeep tours, rappelling… there are endless tourism possibilities in Washington County!
To “talk” to people about this area, we advertise on TV, in magazines, newspapers, websites, billboards, etc. We also attend trade and consumer shows, work with travel agents and tour operators. We also financially support and sponsor other events that bring people to the area.
- Promote Washington County as a premier convention and tourist destination
- Stimulate tourism’s economic impact
- Unify tourism partners to maximize the visitor’s experience
Prior to his role as Director in the Office of Sports and Outdoor Recreation, Kevin spent eight years in Sports and Adventure Marketing for the St. George Area Tourism Office. There he played the lead role in bringing several key events to the County including the IRONMAN Triathlon, the IRONMAN 70.3 North American Championship, the World Horseshoe Pitching Championship, the NJCAA Women’s Fast Pitch National Tournament and the National ProWatercross Tour. Events like these bring brand recognition, and millions of dollars in economic impact to the County each year. As an event director Kevin has organized numerous music festivals in major cities around the country and helped organize and run halftime shows for several college bowl games.
While at the Tourism Office, Kevin also led the creative team in producing several award winning TV, video and web campaigns with honors including “Best TV Commercial”, and “Best Tourism Website”. His career portfolio includes national recognition and awards for television, print, multi-media, PR and web campaigns. In addition, Kevin is an accomplished presenter with national speaking awards in both informative and dramatic presentation.
Kevin is a graduate of Southern Utah University with degrees in Broadcast Journalism and English. His career experience includes positions as Vice President of Marketing and Multi-media Production for LearnKey, Inc.; Advertising and Marketing Director for the Oasis Resort; Sales and Festival Director at Heritage Music Festivals; and News Director for New Era Broadcasting. Kevin enjoys travel and outdoor recreation, theme parks, riding roller coasters and relaxing at the lake. He met his wife Kayron at SUU in the early 80’s and they are the parents of three children and two grandchildren.